# Timeline ($PLAY's Fall)

**THE LAUNCH**

* Feb 28, 2024: **$PLAY** is [deployed](https://explorer.hiro.so/txid/0xe3c508f608fc064c8a5a90d70ef45bd31f267b13f66c6ccb1311e06a3c92bc83?chain=mainnet) to STX Mainnet with a total supply of **10 billion tokens.**
* Feb 28, 2024: **5 Billion $PLAY** [sent](https://explorer.hiro.so/txid/0x112b090b68eb494fdd2cd0803894b5c100fb3cdfd35d7ddfaa0c696c1491f1a3?chain=mainnet) to [ALEX GO](https://alexgo.io/) to establish initial [$PLAY Liquidity Pool](https://app.alexlab.co/pool/token-amm-pool-v2-01:age000-governance-token,token-wplay,1e8)&#x20;
* Feb 28, 2024: **1 Billion $PLAY** [sent](https://explorer.hiro.so/txid/0x112b090b68eb494fdd2cd0803894b5c100fb3cdfd35d7ddfaa0c696c1491f1a3?chain=mainnet) to ALEX GO for initial farming rewards
* Feb 28, 2024: **4 Billion $PLAY** kept in Treasury ([tokens are still in the deploy wallet](https://explorer.hiro.so/address/SP1PW804599BZ46B4A0FYH86ED26XPJA7SFYNK1XS?chain=mainnet))
* Mar 01, 2024: **$PLAY's**  [swap](https://app.alexlab.co/swap) officially opens at ALEX GO
* Mar 04, 2024: **$PLAY's** peaks at $1.8 million market cap ([chart](https://satscreener.com/stx/Play_ALEX_SP1PW804599BZ46B4A0FYH86ED26XPJA7SFYNK1XS.play))

**THE AIRDROPS**

$PLAY was airdropped to the following Communities:&#x20;

* [Welsh Corgi Coin ($WELSH)](https://x.com/Welsh_Community)
* [Honey Badgers BTC (First original 10k inscribed on Bitcoin)](https://x.com/HoneyBadgersBtc)
* [Pixel Coin Holders](https://x.com/pixelcoinxyz) (Meme Coin Launched by [Megapont](https://x.com/MegapontNFT))
* [Akadiko Finance](https://x.com/ArkadikoFinance)
* [STX20 Inscription Protocol](https://x.com/stx20stacks)
* [Bitcoin Monkeys](https://x.com/BTCMonkeys) (OG NFT Collection on STX)

**THE FALL**

* [iFOMOd](https://x.com/iFOMOd) a well known STX OG identifies a Wallet that is selling a HUGE amount of $PLAY & $FAST and bridging it to ETH. [Posts findings to Twitter](https://x.com/iFOMOd/status/1767895149647171913).&#x20;
* [Reubs](https://x.com/reubs_btc), the founder of [$LEO the Cat](https://x.com/LeoCoinSTX) finds the [culprit behind the Dump](https://x.com/reubs_btc/status/1767909981892866437)
* An initial $PLAY team member, "Stacksmaker", sold a significant position, withdrawing +$180k liquidity from the Meme Token's pools.&#x20;
* At the time of the dump the ETH wallet held +$180k ([View ETH Address](https://etherscan.io/address/0x8e536e1beec0fd4fb872cff5d87757d6b007b522)).&#x20;
* The sell-off caused a cascade effect of FUD triggering a huge price drop.
* Confidence in the project began to wane.

**AMA - WHAT IS NEXT**

* Immediately after the dump news hit the market $PLAY [held an AMA](https://x.com/playpenguinstx/status/1767997619903803551)
* Listen to the X Spaces [AMA recording here](https://x.com/i/spaces/1YpKkwqMQXYKj).&#x20;
* [IceArc.btc](https://x.com/IceArcBtc) steps up as team leader and [adds liquidity to the ALEX Pool](https://x.com/IceArcBtc/status/1768668993051627609)&#x20;
* New airdrops, Poker Events and others are held, looking to revive momentum

**THE NAIL IN THE COFFIN - ALEX's HACK**

* ALEX GO suffers a massive security breach loosing +$4.3 million from liquidity pools
* [Read Post from ALEX](https://x.com/ALEXLabBTC/status/1791020176332230988?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1791020176332230988%7Ctwgr%5Ef7ffb6e5d517e93e7869e6003df4f65aa9a963fc%7Ctwcon%5Es1_\&ref_url=https%3A%2F%2Fwww.altcoinbuzz.io%2Fcryptocurrency-news%2Falex-exchange-addresses-recent-exploit%2F)
* Read about the hack at [Business Insider Article](https://markets.businessinsider.com/news/currencies/bitcoin-defi-tool-alex-lab-loses-43m-in-hack-offers-10-bounty-for-stolen-funds-1033382967)
* Read about the attack at [Cointelegraph](https://cointelegraph.com/news/alex-labs-freezes-3-9-million-exploited-funds-cexs-after-hack)
* June 11, 2024 [AlexGO reopens $PLAY pool](https://x.com/ALEXLabBTC/status/1800504372557967806)
* All $PLAY team members, except for **IceArc.btc** & **Brick.btc**, leave the project, project falls in disarray.&#x20;
* The market cap of $PLAY has drops to about $79k reflecting the uncertainty surrounding the project.

**NOVEMBER 2024: "Is PLAY Dead?"**

* [**ALEX GO**](https://alexgo.io/) the leading Bitcoin Dex in STX announces "[Surge Approval](https://x.com/ALEXLabBTC/status/1850970406154326213)", a campaign to build stronger LPs for Memecoins.&#x20;
* [**IceArt.btc**](https://x.com/IceArcBtc) meets with ALEX to understand the strategy behind the surge & launches the revival campaign: **“**[**Is PLAY Dead?**](https://x.com/playpenguinstx/status/1851195324276044196)**”**, launched to reignite interest in the project.
